City relocation report 2026

Moving from San Francisco to Santa Rosa

Your paycheck goes 7.2% further in Santa Rosa than in San Francisco. Compare taxes, rent, home prices and the cost of the move.

About 60 miles by road
Equal salary in Santa Rosa
$124,100
matches $135,000 in San Francisco
Price level change
-6.7%
BEA metro prices, 2024
Moving cost (2–3 BR)
$310–$4,860
≈ 60 miles, short move
Households made this move
2,913
IRS, 2022–2023

Equal salary in Santa Rosa: $124,100

Compare any two of 149 U.S. metro areas. All cities

To keep the same lifestyle, you need about $124,100 in Santa Rosa, CA to match $135,000 in San Francisco, CA ($10,900 less), after 2026 taxes and local prices.

Single filer, W-2 salary. Both are in California, so state income tax is the same; neither city levies a resident income tax.

Prices and housing cover the metro area; taxes use California, its principal state. A metro can span several states; living in its other state can change the tax result.

Take-home in San Francisco
$93,618
30.7% total tax
Take-home in Santa Rosa
$93,618
30.7% total tax
Prices in Santa Rosa
-6.7%
vs San Francisco (BEA 2024)
Renting: change after selected costs
+$2,472
per year, after taxes and gross rent including basic utilities; excludes food, transport, healthcare, child care and moving costs

See the full Santa Rosa cost of living report

San Francisco vs Santa Rosa: key facts

Median rent
$2,435 → $2,229/mo
Median home value
$1,132,900 → $822,400
Median household income
$135,590 → $107,274
Price level (U.S. = 100)
115.6 → 107.8
FEMA county-score mean
Very high county-score mean (99.4 → 99.1 of 100)

San Francisco vs Santa Rosa cost of living

Price level by category (U.S. = 100)
San Francisco Santa Rosa
San Francisco housing rents195
Santa Rosa housing rents140
San Francisco goods109
Santa Rosa goods105
San Francisco utilities173
Santa Rosa utilities155

The vertical line marks the U.S. average (100).

Yearly rent at the metro median
San Francisco$29,220
Santa Rosa$26,748
MeasureSan Francisco, CASanta Rosa, CA
Overall price level (U.S. = 100)115.6107.8
Median rent$2,435$2,229
Income to rent affordably (30%)$97,400$89,160
Median home value$1,132,900$822,400
Monthly cost to own (20% down)$7,031$5,089
Income needed to buy$301,317$218,088
Median property tax$8,777$5,787
State income tax on $135,000$8,166$8,166
Metro population4,648,486485,375

Metro-area figures (Census ACS 2024, BEA 2024). The fixed tax rows above use an illustrative single-earner salary of $135,000, rounded from San Francisco's median household income. Household income can include multiple earners; it is not a typical individual wage. Taxes use each metro's principal state.

Your yearly budget: San Francisco vs Santa Rosa

This fixed budget example uses $135,000, single filing and residence inside the principal city tax areas. It does not change with the calculator above.

On a $135,000 salary, taxes, gross rent including basic utilities, one car and health insurance for one adult come to $81,522 a year in San Francisco and $79,050 in Santa Rosa if you rent: $2,472 less after the move. If you buy the median home, those selected costs use mortgage, property tax, homeowners insurance and electricity instead of gross rent; they come to $138,528 and $115,224 ($23,304 less).

Your yearly budget, before vs after
Yearly costs on a $135,000 salary in San Francisco, CA and Santa Rosa, CA; change is Santa Rosa, CA minus San Francisco, CA
Yearly costSan FranciscoBeforeSanta RosaAfterChange
Income and payroll taxes
on $135,000, single filer
$41,382$41,382$0
Car insurance
one car, state average
$1,225$1,225$0
Gas
12,000 miles at 25 mpg
$2,855$2,855$0
Health insurance
one adult, age 40, own plan before subsidies
$6,840$6,840$0
If you rent
Rent and basic utilities
ACS median gross rent, 12 months
$29,220$26,748-$2,472
Total if you rent$81,522$79,050-$2,472
If you buy the median home (20% down)
Mortgage payment
median home, 20% down, 7.24%
$74,119$53,805-$20,314
Property tax
median home
$8,777$5,787-$2,990
Homeowners insurance
state median, with a mortgage
$1,473$1,473$0
Electricity
state average bill
$1,857$1,857$0
Total if you buy$138,528$115,224-$23,304

Taxes: 2026 federal and state rules, plus the principal city's resident income tax where it has one, standard deduction. Rent, home value and property tax: Census ACS 2024 metro-area medians. Gross rent includes tenant-paid electricity, gas, water/sewer and fuels; those basic utilities are not added again. Mortgage: Freddie Mac 30-year average (7.24%, week of October 29, 2026).

State figures for the principal state: EIA 2025 average residential power bill (buyers only), NAIC 2023 auto insurance (average per car), Census ACS 2024 homeowners insurance (median for owners with a mortgage; premiums have risen since), AAA regular gas on October 29, 2026, and the KFF 2026 benchmark silver Marketplace premium. Job-based health coverage usually costs you less, and in 2026 incomes between 100% and 400% of the federal poverty level can get a premium tax credit.

Not included: sales tax (combined state and local rates are not in our data yet), food, car payments and other spending.

Child care is not in the totals. Full-time center care for one infant averages $23,071 a year in San Francisco and $23,071 in Santa Rosa (Child Care Aware of America, 2025 (2024 fallback for Colorado, Washington, DC and South Carolina) state averages).

Who moves from San Francisco to Santa Rosa

About 2,913 households (4,644 people) moved from the San Francisco metro area to the Santa Rosa metro area in 2022–2023, making Santa Rosa the #8 destination for people leaving San Francisco among the 149 metro areas we cover. 1,753 households moved the other way. Their average adjusted gross income was $161,460.

Cost to move from San Francisco to Santa Rosa

Moving method (2–3 bedrooms)Typical range
Rental truck (DIY)$310–$600
Moving container$1,090–$2,030
Full-service movers$1,830–$4,860

At about 60 miles, this move is shorter than the long-distance routes these ranges are modeled on. A move this short is often priced by the hour, so quotes can come in lower.

Natural hazard risk: San Francisco vs Santa Rosa

RelocateMath's population-weighted means of FEMA county risk scores are 99.4 for the San Francisco area and 99.1 for the Santa Rosa area, on the county-score scale of 0–100. These means are not official FEMA metro ratings or national metro percentiles. Modeled expected yearly losses from natural hazards average $993 vs $1,238 per resident; individual properties can differ.

County hazard-score means, San Francisco
County-score mean above 50
Earthquake100
Landslide99
Riverine flooding99

The vertical line marks county-score scale midpoint (50).

County hazard-score means, Santa Rosa
County-score mean above 50
Landslide100
Earthquake100
Drought99

The vertical line marks county-score scale midpoint (50).

Frequently asked questions

Is Santa Rosa cheaper than San Francisco?

Overall prices in the Santa Rosa area are 6.7% lower than in San Francisco (BEA Regional Price Parities 2024). Median rent is $2,229 vs $2,435 a month, and the median home is $822,400 vs $1,132,900.

What salary do I need in Santa Rosa to match $100,000 in San Francisco?

About $91,800 in a fixed single-filer W-2 example assuming residence inside both principal cities. It accounts for 2026 federal and principal-state taxes, modeled resident local taxes where applicable, and metro prices. Both are in California, so state income tax is the same. This illustration stays fixed when calculator inputs change.

How much does it cost to move from San Francisco to Santa Rosa?

For a 2–3 bedroom home over about 60 miles: roughly $310–$600 with a rental truck, $1,090–$2,030 with a container, or $1,830–$4,860 with full-service movers. A move this short is often priced by the hour, so quotes can come in lower.

How many people move from San Francisco to Santa Rosa?

IRS county migration data for 2022–2023 show about 2,913 households (4,644 people) moved from the San Francisco metro area to the Santa Rosa metro area, and 1,753 moved the other way.

Related

Where people from San Francisco move

More

State-agency links identify the responsible tax office; they do not verify every modeled rule. Use forms and guidance for the year you are filing.